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Why customer reviews are important for marketing?

On average, a one-star increase on Yelp represents a 5 to 9% increase in a company's revenue. In other words, collecting, ...

How do you use data to improve marketing campaigns?

Data-based marketing campaigns use customer data to optimize performance, by allowing for more accurate predictions about ...

How much money is spent on content marketing?

We can use these figures to demonstrate the potential losses and gains that individual companies are making in their...

How do you create engaging content in digital marketing?

Being a company in this technology-driven era provides you with an opportunity to get to know your audience better. We...

What are the four marketing tools?

Product, price, location and promotion are the four factors in the marketing mix. The four P's are the key considerations ...

How do you use interactive elements in your content to engage readers and viewers?

If you're trying to differentiate your brand and get readers to retain information and act easily, one of the best things ...

How much are companies spending on content marketing?

Since content budgets are typically around 25% of total marketing spending, this is a significant amount that any company ...

How do you create content for video marketing?

Tips for creating video content Be a storyteller. Adapt your video to each social media platform.

Editors Picks

What are the best ways to repurpose content for content marketing?

What are the best ways to repurpose content for content marketing?

The 9 best ways to reuse content Reuse a white paper or research report in a blog post. Turn a blog post into a Twitter...

What are the 5 marketing tools?

What are the 5 marketing tools?

A vital part of any salesperson's job is planning. If you want to be where your audience is, it's absolutely essential to ...

How do you optimize your content for seo?

How do you optimize your content for seo?

How to optimize content for SEO Make sure you target a keyword with traffic potential. Make sure it aligns with search...

How do you use marketing analytics when planning content strategies?

How do you use marketing analytics when planning content strategies?

Use content marketing analysis to identify content gaps and create new content. Research what terms your main pages rank...

How do you develop a content marketing budget?

How do you develop a content marketing budget?

Companies often draw up quarterly or annual marketing budgets. They should be comprehensive and include all the projects...

How do you optimize content for search engine optimization (seo) purposes?

How do you optimize content for search engine optimization (seo) purposes?

SEO Content Optimization Checklist Research the optimal keywords. Include relevant keywords in the URL.